INS is the first global decentralized ecosystem that will enable consumers to buy groceries directly from manufacturers conveniently and at lower prices.
INS will facilitate the direct interaction between consumers and manufacturers. Bypassing retailers and wholesalers means a more personalized and transparent grocery shopping experience at lower prices. Сonsumers will be able to decide which brands they want and goods they need.
INS will enable manufacturers to create bespoke marketing programs to promote their goods directly to the consumers. These programs run on smart contracts and powered by the INS token as a means of reward. It is similar to miles-based reward programs of many airlines, but more advanced, cheaper to run and personalized thanks to smart contracts behind them.
The INS Platform is designed as a very high-load system. The market potential for the INS ecosystem consists of billions of users, each of them making dozens of orders per year. The main focus is on performance, in which INS seek smart contracts support, predictability, stability, and ease of use. We plan to use the most proven and scalable open source technologies and constantly monitor alternative technical implementations.
The app will be published as open source software on GitHub and serve as the formal reference implementation. Manufacturers can alter the official app and release their own branded and customized apps. INS will publish an open source customization software development kit (SDK) with tutorials and documentation to make the app customization process as easy as possible. Customized app implementations are not forks of the INS Platform and are not forks of the INS token but simply a different client for the same network.
The INS Platform is a decentralized marketplace that allows manufacturers to join, publish their products for sale, carry out promotion and loyalty campaigns, and get feedback from consumers. It enables consumers to order those products and facilitates the order fulfillment process. INS roles include:
● INS token creation and the token launch to fund development and expansion
● Establishment of a decentralized, fair and secure model for order execution
● Development of smart contracts to run the order payment and fulfillment process
● Release of the customer website and app, fulfillment app for fulfillment center workers and couriers, and web interfaces for manufacturers and fulfillment center operators
● Creation of an effective incentive model for all parties to join the INS ecosystem
● Development of an active marketing campaigns to ignite initial traction
● Elaboration of the ecosystem’s regulatory aspects
Manufacturers are companies or individuals in the business of fresh produce, groceries and consumable household items. They range from local farmers to large multinationals, such as Procter & Gamble, Unilever, Coca-Cola, etc. Manufacturer roles include:
● Publish products
● Deliver products ordered by consumers to fulfillment centers
● Promote the INS ecosystem by bringing traffic via promotions of derived apps
Consumers are individuals or companies that want to buy online high-quality groceries at cheaper prices. Orders can be placed via the INS website, INS app or custom apps derived by manufacturers from the app reference implementation. Consumer roles include:
● Search products listed by manufacturers, make orders and pay for them 17
● Participate in feedback requests
● Receive promotion, loyalty, referral and feedback rewards
The INS ecosystem will become the first global decentralized grocery marketplace where consumers can buy products directly from manufacturers, enjoying low transparent prices. Manufacturers compete for consumers and interact with them directly. INS Ecosystem Limited, incorporated as a BVI company (“INS”), is the official entity that creates the INS tokens, platform and technology. INS is focused on releasing open source cryptographic technologies that enable operation in the INS ecosystem. For the avoidance of doubt, the INS tokens do not provide token holders with any ownership or other interest in INS. Token holders are not entitled to any guaranteed form of dividends, revenue distributions, and voting rights. To become an ecosystem participant, the user creates an account on the INS Platform. During the registration, the system will create a user profile and a wallet. Each participant of the ecosystem will be provided with a wallet that preserves all data in the decentralized database and interact with other parties, utilizing smart contracts. INS plan to place the INS token on cryptographic token exchanges, giving an opportunity to openly buy them (to residents of countries where the purchase of digital tokens does not violate local laws)
The Tokens are not being offered or distributed to, as well as can not be resold or otherwise alienated by their holders to citizens of, natural and legal persons, having their habitual residence, location or their seat of incorporation in the country or territory where transactions with digital tokens are prohibited or in any manner restricted by applicable laws or regulations, or will become so prohibited or restricted at any time after this Agreement becomes effective (“Restricted Persons”).
After the ICO period, all contributors will receive an EIP20 exchangeable INS tokens on the Ethereum network. Whenever the INS blockchain is launched with its own token mechanism, the EIP20 token will be always accepted for exchange to a new token 1-to-1. The INS token is a core component of the INS ecosystem and is designed to facilitate all kinds of operations that make the token an integral part of the ecosystem and the driver for its economy. The INS token is fractionally divisible, transferable and fungible. The token balances and transfers will be tracked by INS. In the case of any force majeure, such as large token theft, contract compromise, or a disrupting change of Ethereum protocol, INS may opt to freeze token transfers and issue a new token contract with balances replacing that of the original token registry by certain date. In the case of an Ethereum fork, INS will properly announce which branch it will support. The INS token is planned to be the only means of exchange for handling all types of rewards and one of the means of payment within the INS ecosystem. They plan that INS tokens will be accepted as a payment method in partner services.
- Token: INS
- Supply: 100,000,000
- Platform: EIS20
- Accepting: BTC, ETH, LTC, DASH, USD (bank transfer)
- Hard Cap: 104,684 ETH
Start date: 11:00 AM (GMT) on November 27, 2017
Payment methods: BTC, ETH, LTC, DASH, USD (bank transfer)
Target: 100,000 ETH
Soft cap: 30,000 ETH
Hard cap: 150,000 ETH
Token exchange rate: 1 ETH = 300 INS
Total token supply (max): 100,000,000
Min purchase: 0.1 ETH