Persona represents a blockchain-based identity management solution which allows individuals to easily update the data they share with various third-parties as well as easing the corporate clients’ efforts of keeping their data up-to-date. Persona uses the ARK blockchain technology as well as other state-of-the-art technologies in order to offer a safe and complete identity solution. This product is aligned with the GDPR requirements and provides a safe mean to keep, share and process data.
1. To leverage on identity management services for the individual based on what the blockchain technology can offer.
2. To protect individuals personal details.
3. To empower each person and to give them the power on what it shares and with whom when it comes about their identity and private details.
4. To allow entrusted third parties which with private details to enrich their services by offering trust as a service.
5. To prevent fake news.
6.To streamline onboarding process since an individual might be already checked by some entity enrolled in the system.
Strong points of blockchain
– Replace the middleman.
The Persona Blockchain has the following characteristics:
– DPOS blockchain with 51 delegates forked out of the Ark (ark.io) blockchain.
– The blockchain will be public and will feature interoperability with other blockchains through Smart Bridges.
– Persona will integrate natively, at a blockchain level, an IPFS-like solution for sharing documents and files between users.
The PRS token is an utility token that is used by the platform in order to issue verifications. For each verification PRS tokens are used. The tokens circulate in the environment and they will be forged through a DPoS system with 51 delegates, similar to Ark. When verifications take place and the initiator is a private partner, they will pay PRS tokens for the verification. The verification price will differ based on the complexity of the verification.
Persona Startup Fund
In order to speed-up the adoption of the Persona blockchain, 12% of the PRS tokens issued in the genesis block are stored for the funding of startups. The fund consists of 12,000,000 PRS, that will help a minimum 10 startups to create their product using the Persona Identity Blockchain.The funding of these start-ups is managed directly by the token holders. The community will be informed of initiatives needing funding and the members will be asked to have their say in the choice of startups.